This award underlines the outstanding collaboration between our valued customer and Expertum. We firmly believe that success is a collective effort!”
Jury report
The jury explains why Hunkemöller and Expertum won the SAP Best of Customer Succes award:
In the Business Transformation category, the award went to lingerie brand Hunkemöller and partner Expertum. Hunkemöller wanted to expand its omnichannel strategy with an on-site sales tool that improves the customer experience in the store and increases upsell. Expertum developed an app for staff and customers that now runs successfully on tablets in more than nine hundred stores.
Together, they emerged as the winner because the on-site sales tool has a direct and very targeted impact on Hunkemöller's customers.

Reference video
The Clientele App is now successfully running on sales representatives’ tablets across 900+ stores. The look and feel match Hunkemöller’s perfectly, and it runs with the speed, stability and features required from true enterprise software. It also has remote-to-local support capabilities available. Check out our reference video on our Clientele App at Hunkemöller.